Paris Tribal 2014

Paris Tribal 2014

This spring, 26 Parisian galleries participate in a new event called Paris Tribal. It’s clear that in order to compete for the attention of collectors, galleries are creating more and more events like this. The rapid growth of such happenings is changing the way galleries operate on a substantial level. As we can read in the press text, most participants prepared a thematic exhibition. In the short period of 4 days, they of course hope to make significant sales. A combined marketing budget, should be able to lure many visitors. Apparently, this event is also a bit about positioning. On the website, we read that Paris Tribal “confirms Paris as capital of tribal arts“. I’m always suprised by this nationalistic reflex in the globalized world we live in today, but I guess competition is stiffer then ever. Anyhow, it sounds like a great excuse for a trip to Paris.